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Change is Inevitable, Struggle is Optional: Insights from Terry Dry on the Own Your Truth Podcast

Author: Future Proof Advisors

At Future Proof Advisors, we understand the challenges of leadership and entrepreneurship—because we’ve been there. That’s why we’re excited to share that our CEO and Co-Founder, Terry Dry, recently joined Ken Cervera, Founder of Own Your Truth Creative, for the Own Your Truth Podcast. The conversation was full of practical advice and personal stories for leaders navigating change and embracing growth.

Terry and Ken explored big questions like:

  • ➡️ Why do you want to be an entrepreneur? It’s essential to reflect on your motivations and make sure your business aligns with the life you want to create.
  • ➡️ How do you stay true to your goals? Success requires focus, clarity, and staying grounded in what matters most to you.
  • ➡️ When’s the right time to pivot, and how do you do it? Recognizing when to change course—and how to do so without losing your vision—is a vital skill for leaders.

Key Takeaways for Leaders and Entrepreneurs

Curiosity as a Superpower.  

Terry emphasized the importance of curiosity.

“If you work on the business every now and again, and force yourself to look at other industries, the news, or the human condition, it’s inevitable you’ll spot opportunities to learn and grow.

Surround Yourself with Challengers.

A trusted network is invaluable. As Terry shared, “Check your ego at the door and bring people into the room who will challenge your ideas. It’s only through listening and learning that you can keep optimizing.”

Embrace Change and New Technology.

Reflecting on the rise of AI, Terry explained, “It’s the greatest thing since the Internet. The quicker you embrace it, the better it’s going to be.” Leaders who resist change risk falling behind, while those who adapt stay ahead of the curve.

Align Business with Personal Goals.

Many entrepreneurs set out for freedom, only to find themselves serving the business rather than the other way around. Terry advises leaders to ask themselves, “Why are you in this business? What are you trying to achieve?”

“Why are you in this business? What are you trying to achieve?”

Why This Conversation Matters

Terry’s insights are rooted in his own journey—from working in the music industry at Interscope and A&M Records to co-founding Fanscape, one of the first social media agencies, and now leading Future Proof Advisors and The Smarter Service. His experience navigating transformations across industries offers valuable lessons for any leader or entrepreneur.

If you’re looking for guidance on navigating change, staying curious, or building a business that works for you, this conversation is a must-listen.

🎥 Watch a sneak peek of the discussion below and check out the full episode here: Listen Now.

Be sure to subscribe to the Own Your Truth Podcast to catch future episodes, and for more insights, follow Terry on LinkedIn or visit our website at www.FutureProofAdvisors.com

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